BBB vs Cupcakes!!!! So a few days ago I had the pleasure of sitting in on a lecture by (in my eyes) one of the innovative marketing geniuses of my generation - Johnny Cupcakes. I am surprised how many people refuse to give him his props for creating a brand that has done nothing but grow and has a freakish cult following that won't quit.I waited at the end and actually for to pick his brain and see what he had to say about my brand and some tips. We talked for less than ten minutes but one thing he said was i needed to push and be more different because some of my designs were to cliche. Which is true for my past collection and something I have...
